It's astonishing. Really it is. All the GameCube got was one 'mature' commercial whose influence was killed afterwards with the Super Mario Sunshine commercial (among others). But for some reason the GameBoy Advance SP gets ALL the media coverage imaginable AND it is positioned as a wanna-have for male 20-somethings, turning it into a life-style object overnight. Why on Terra they decided to do this with their already successful handheld range instead of their (admittedly) dying console is beyond me.
Still, Nintendo has send GBASP demo-stands across the country and they do look sweet. Check the image below for the one we got at Next Level Amersfoort (Netherlands). Now go curse Nintendo three times and remember you can buy one as of the 28th of March.